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By Vickie J. Scanlon



Are Autoresponders important to an Internet Marketer. When I heard that statement, I said, “Okay – great! What is it!” For all those new to the Internet arena, I’ll try to explain what autoresponders are, how they can be used, and how  it can benefit your online business.


What Are Autoresponders?

Autoresponders automate the process of following up e-mail  marketing leads. Email autoresponders are special email addresses that returns a message or set of messages in response to any email that is sent to the autoresponder’s address. When your business is slow or just beginning you may be hesitate to use this tool. But be assured as your business grows, you’ll find a use.


Who Supplies Autoresponders?

Where do you get autoresponders?  Well, they are as close as your web host. Yes, most web hosts have autoresponders – it is only limited by the number of email addresses your host provides you. For example, my web host allows me 100 email addresses. Thus, I have the opportunity, if I so wish, to create 100 autoresponders. However, there is one small drawback to web host autoresponders – you are limited only to one message per autoresponder, without the possibility of a follow-up email to your prospects.
But there are other avenues in which you can consider. Such as:

 1.  You can incorporate a free autoresponder.  But again, you have to determine whether they will incorporate their own advertising-when you send out an email. Just think, free advertising for the company on your dime. Hmm!!