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How to Up Your Email
Opt-In Rate by 300%
By Michael A. Forey
Email marketing is vital to internet marketing. Remember most
online profits are made on the back end. The more emails you
can capture, the better. Once you have the names and emails,
you can turn random web surfers into loyal serous customers.
Following these tips you will be able to increase your opt-in rates by several
hundred percent!
First, you need to add a pop up box to your website. Your
prospects should be met with a pop up box that offers them
something of value for free if they subscribe. Although it
is widely believed that people hate pop-up boxes, it is proven
they work. Keep in mind they chose to come to your site and are
target traffic. They are generally interested in the topic you
are promoting. They are going to your site with the intention of
acquiring information related to your niche. You are offering
them free information related to what they are looking for.
The second tip is including a good related offer in the opt-in
form. Remember the prospect came to your site looking for
information on a niche, you should provide this in new and
exciting ways. Newsletter and drab information no longer
attract prospects. You should offer a free: video, audio,
special report, webinars, e-course or even a contest. You need
to be creative. Your offer needs to be enticing enough for
people to give their email address.
Offer your visitors something they can't refuse and your
opt-in rate will soar.
Keep your form simple and only ask for first name and
email. Many times you see forms request first and last
name, for many people giving their last name seems a little
too dangerous and suspicious. Keep in mind identity theft
is a growing concern. You should remember you are a total
stranger at this point. You really don't need any additional
information to get started.
You should always include a privacy policy or privacy statement.
This simply will put many worries to rest. Your prospects don't
want to get a ton of spam email. Again, they are a stranger
and every time they give their email there is a change they
will get on a spam list. You should include a small statement
at the bottom of you pop-up box that says, "I will never
share your personal information with anyone. Click here
for my Privacy Policy". This will resolve many reservations
prospects will have to signing up for your list.
Follow these tips and your opt-in in rates will grow. For more Email Marketing Success Secrets visit:
www.AchieveItmarketing.com/email
.
Visit http://www.AchieveItMarketing.com/email
for a step-by-step blueprint to instantly explode your opt-in rate and turn your email list into a pack of rabid buyers who will order from you again and again!!"
Disclaimer: Any products or services
offered within this article by the author do not constitute an endorsement of
the product or service by this website.
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