Adsense Revenue
with Google Analytics

If you're not using Google Analytics with your Adsense program you should. And....

If you're just starting out, and don't know whether you want to waste your time or not, well, you won't waste your time and it should help you improve your Adsense income.

Google Analytics is a stats program, with some added features.

First, let me tell you at a minimum the information a good stats program should give:

How many people visit your site?
Where do they come from?
How are your visitors finding your site?
Is your traffic coming from search engines, links from other sites, etc.
Keywords or keyword phrases that get your visitors to your site?
What pages are considered your top content?
How your visitors navigate in your website.

Google Analytics does that and more!

Google Analytics - Getting Started

Google Analytics is free stats program for SEO, Adwords and Adsense. AND it's easy to use. You can sign up for Google Analytics here. or they may offer it through your Google Adsense website.

Google will give you a piece of code that you will have to manually place on your web pages. Placement, of course, would be at the end of the page.

Once you have put the piece of code on your web pages and promoted your web pages, you'll soon find a treasure of information at your fingertips.

For instance, you'll find out how many people are visiting your website, what keywords brought them to your website, what websites referred them to your website, where they are from, how much time they spent on your website, and if the people you are targeting are coming to your site and much more.

Google Analytics Report Overview

Once you have entered Google Analytics you'll see an overview. This overview report will give you complete statistics about how visitors interact with your site.

One stat that I look at is the page/view percentage-this stat can tell you if you need to tweak your content. You should aim at least for 2-if it's short on that measure-it's time to improve your content.

Now, let's move on to the Adsense tab.

Top Adsense Content

The Adsense content tab gives you a consolidated view of Adsense earnings, along with CTR, CPM, clicks per page, and total number of ad impressions.

What is important to look at is what revenue each landing page is or is not bringing in throughout the month. If you see no revenue on your top content landing pages, it's time to revisit and tweak the pages.

Adsense Trending

Shows you how your Adsense earnings have changed over time. And then gives you an average count on how much you are making on a daily basis.

Adsense Referrers

If you don't think referrers are not important, think again. Your referral traffic can make you money through Adsense. How?

Let's say you wrote an article and sent it off to maybe one or two article directories. You could get a visitor directly from the article directory itself, or from another webmaster who downloaded your article to put on their website. If the article is well written you could draw more traffic to your site, with the possibility of them clicking on your ad or even your product.

As you can see, Google Analytics can be helpful with your Adsense advertising. And if you search a little more through the Google Analytics stats you recognize that it can also help with your Adwords and SEO.

Next: Adsense, and the Public Service Ads
Previous: Adsense Basics

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Adsense Revenue with Google Analytics

Adsense Revenue
with Google Analytics